RDR
27-05-2008, 08:11 AM
http://www.theregister.co.uk/2008/05/26/paul_sanders_digital_flops/
First bit of the article. its a really good read!
Since the record industry first noticed that some of the kids were using the internet in the mid-90s, it's flopped from one puddle to the next. Despite a desperate need to evolve - guys, the pond is drying up, do try to breathe - recording industry strategy has flopped from one muddy puddle to the next, and a muddy puddle is quite a good metaphor for the latest survival strategy: advertising supported music which 'feels like free' to the consumer.
Flop, flop, flop. So let's take a quick tour of the puddles, in rough chronological order..........
First bit of the article. its a really good read!
Since the record industry first noticed that some of the kids were using the internet in the mid-90s, it's flopped from one puddle to the next. Despite a desperate need to evolve - guys, the pond is drying up, do try to breathe - recording industry strategy has flopped from one muddy puddle to the next, and a muddy puddle is quite a good metaphor for the latest survival strategy: advertising supported music which 'feels like free' to the consumer.
Flop, flop, flop. So let's take a quick tour of the puddles, in rough chronological order..........