Ok, well one of my ideas is to produce a mix CD (a simple mix, nothing too time consuming) containing all the tracks coming out that month or period, from all the labels associated with the LondonTechno Collective (or anyone who wants to be part of the promotion), mass produce it, in simple packaging (just plastic flimsy sleeves and black n white inserts) and give it away.
I`ve designed some boxes to go on counters, so that they can be put in record shops, and also want to give them to flyer distributers, to hand out at club nights.
The costs would be split between the labels, so could be relatively low.
Also, the labels could be multimedia, containing hot links to websites, online shops, Dj profiles, sponsors etc, with small snippets from club nights in video files, the potential is immense really. A proper electronic TECHNO magazine.
None of this paper crap. Something for the new millenium.
I`m looking for more people to get involved
so please let me know if you are interested.