Techno and its people are going in all sorts of directions at the moment. This fad with the bigger DJs is simply just a fad. Time will pass, and something new will come along.
Remember, its just techno...its not like its ever going to get real popular anyway. And if playing a couple of shit tracks to a new audience gets them to accept crazy techno like Downwards or Sheep, than so be it.
I personally don't think its worth worrying about.
On a funnier note, and a true story...an upcoming producer who is a good friend of mine found out that Fergie played his new EP on Radio 1, he got a hold of me and told me about it. I explained to him who this Fergie character was and he immediately was disgusted. He said he was going to write to him and ask him not to play his record anymore. I'm willing to bet my money that he actually wrote the email to him, thats his style.