Quote Originally Posted by Just Music
I want facility for mp3 downloads and a small shop, how does this gear work?

Is it unrealistic to think I can do this all myself, having precious little knowledge of what I'm doing... ?
Short answer: Yes.

Long answer: No, but be prepared to spend a lot of time learning and getting things wrong before you get them right.

If you were just putting together a simple website with a few mp3 downloads then that might be one thing, but an online shop makes life a bit more difficult - especially if you want to take credit card transactions etc. over the web. This is often better handed over to a third party... who will handle the transactions for you in return for a percentage.

WebMonkey is the place to get started though, IMHO.