I realised how ****ed up the market for techno is. As a label it's logical to make such radical steps. When doing some releases with Chris L or Umek or Rush or whatever, you can sell like 5000 copies avarage...

If you have a great record that all the DJ's play. And your tracks are screaming constantle through all the major parties, it really doesn't matter. It won't sell that much if your name is unknown. Mostly 600 / 700 copies will do.