I haven't read the whole thread so this has probably been said already, but surely the main problem Sam is just that 'hard techno' is on the surface of it too broad a name for the specific genre you're so passionate about.
People can be forgiven for hearing schranz - thinking it's hard, it's techno... so it's hard techno. If they give a shit about it they'll know the difference, if they don't surely the term they use to describe the sound isn't worth worrying too much about?