intergroove

[The Overfiend]

Techno needs a a couple of degrees and an honest accountant.

[Clit Commander]

Techno needs a a couple of degrees and an honest accountant.

Or some real marketing skills. Marketing to the same old niche market over and over won't get anybody anywhere. That's why minimal labels like Ghostly/Spectral are championed by the likes of techno DJs as well as college frat boys...they know how to market their music.

[meri]

Found out that Electronik Distribution are now selling Pounding Grooves and Routemaster.

Any shops looking to stock these labels, visit http://www.electronik-london.com

[webassassin]

Or some real marketing skills. Marketing to the same old niche market over and over won't get anybody anywhere. That's why minimal labels like Ghostly/Spectral are championed by the likes of techno DJs as well as college frat boys...they know how to market their music.

Real marketing takes capital. Very few record labels have that kind of money to throw around just for marketing. So the real problem is not necessarily having the marketing down...its about having the money down to begin with.