I know what you mean. To this day I put a big stack of other newspapers on top of the sun whenever I'm in newsagents and supermarkets so folk think it's sold out and buy something else.
utterly futile I know, but if we all did it, it might make a difference.
I'll summarise it for you.
basically, Stevie Giro says liverpool are a big bag of shite and he wishes he'd fcuked off to the rent boys when he had the chance but shit his ring when the hub cap collectors threatened to kill his family if he moved.