RA: Month to Month - Analysis of Vinyl and Techno...hmmmm

[djshiva]

Why? Does it actually exist? Weak argument, if you want a big audience, if that's what it's all about, join a ****ing boy band.

well it's the chicken and the egg argument here tho, isn't it? does the wider audience exist to market the music to? CAN the wider audience exist without wider accessibility of the music? ad infinitum...

it's not about giving into some boy band commercialization notion. it's about understanding how you can keep your music fresh and even (dare i say it) underground, bypassing the common notion of "big labels" and still being able to get your music into the hands of people who love it, using a method that can still stay separate from the "big music business" mentality.

like i said, if it weren't for the digital option, right now my poor ass wouldn't be buying ANY music. and i ask you, from a purely logical (and not emotional) standpoint, which is better? all vinyl, no digital, and less music sold, meaning more money lost and less good music heard...or digital <i>options</i>, music sold, tunes played, people happy, musicians making something for their work, labels surviving to put out more music?

you say it's not about money, but martin, let's face it...if you can't pay rent or put food on the table, music becomes secondary to survival. and i know most musicians have day jobs, and aren't trying to get rich, but the ability to at least make a little scrilla off their work is nice. and frankly, if the labels are not making sales, they won't survive. so sales are, at some point in this debate, very relevant.

i WANT to buy the music. i want the musicians to get paid. i want the labels to survive. now i have more options. sure i want to see vinyl survive, but in all honesty, it's more important to me that the MUSIC survives.

at the end of the day, it's all soundwaves bouncing off of eardrums. how they get transported there is less important to me than the fact that they do.